Welcome!
My name is Lilli, and I am a multi-disciplinary designer and art director based in Minnesota. I have experience in both creative agency and in-house atmospheres. Creating for print and digital environments.
︎︎︎ Email
Welcome!
My name is Lilli, and I am a multi-disciplinary designer and art director based in Minnesota. I have experience in both creative agency and in-house atmospheres. Creating for print and digital environments.
Reach out for any freelance opportunities!
︎︎︎ Email
05 Maria Elizabeth
2021
Client:
Exclusively Diamonds
Photographer:
Tori Roth
Exclusively Diamonds
- Establishing Brand Voice
- Art Direction
- UX Design
- Social Media Kit
Photographer:
Tori Roth
Maria Elizabeth – a jewelry line that takes pride in celebrating the modern woman. This project seamlessly weaves together print collateral, UX design, and product photography, creating a cohesive visual narrative that reflects the essence of contemporary femininity.
The heart of Maria Elizabeth lies in the phrase "Celebrating the Modern Women," a mantra that guided every aspect of this transformative journey. From print collateral to promotional materials, was meticulously crafted to convey not just the beauty of the jewelry but the empowerment and strength inherent in the modern woman.
In the realm of UX design, I focused on creating an online space that mirrors the brand's ethos – user-friendly, visually engaging, and a seamless extension of the Maria Elizabeth experience. Navigating through the website feels like a journey, where each click unveils a new facet of the collection, allowing users to immerse themselves in the celebration of modern femininity. The product photography serves as the visual anchor, capturing the intricate details of each piece while emphasizing their elegance
and versatility.
The heart of Maria Elizabeth lies in the phrase "Celebrating the Modern Women," a mantra that guided every aspect of this transformative journey. From print collateral to promotional materials, was meticulously crafted to convey not just the beauty of the jewelry but the empowerment and strength inherent in the modern woman.
In the realm of UX design, I focused on creating an online space that mirrors the brand's ethos – user-friendly, visually engaging, and a seamless extension of the Maria Elizabeth experience. Navigating through the website feels like a journey, where each click unveils a new facet of the collection, allowing users to immerse themselves in the celebration of modern femininity. The product photography serves as the visual anchor, capturing the intricate details of each piece while emphasizing their elegance
and versatility.
